By Subject > Business & Economics Business & Economics Business and Economics Books. Classic treatises and history. Products in This Category A Theory of the Consumption Function by Milton Friedman This thought-provoking and influential book by a distinguished economist examines whether consumption behavior can be defined in a way that's supported by empirical evidence and useful for research and planning. read more $12.95 Align: Get Your Team on the Same Page, Discover Clients' Needs, Develop Better Products by Laura Marie Reese Understanding what customers want is essential for all companies in the business-to-business field. This original guide shows how to run face-to-face meetings to solicit feedback from clients on their needs. read more $26.95 Crystallizing Public Opinion by Edward Bernays In this 1923 classic, The Father of Public Relations describes how public opinion is created and shaped, including the use of surveys and endorsements from opinion leaders, celebrities, and experts. read more $12.95 Economic Origins of Jeffersonian Democracy: How Hamilton's Merchant Class Lost Out to the Agrarian South by Charles A. Beard Prof. Clyde W. Barrow Focusing on the period from the Constitution's adoption through the Jefferson administration, this volume chronicles the rise and triumph of the agrarian, slave-holding South over the urban, mercantile-oriented North. read more $18.95 1 | 2 | 3 Next >>