 | Do you ever offer any specials with extra discount or free freight?
Yes. Orders for Not-Yet-Published titles are shipped free freight. In addition, we periodically offer Seasonal Specials to all customers as well as Trade Show discounts. By signing up for our SalesPartner program, you’ll be sure not to miss any terrific opportunities.
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| What is your co-op policy?
At the present time, Dover does not participate in cooperative advertising. However, if you have an event or special promotion scheduled, we invite you to contact us to discuss ways that we may work together.
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| What about remainders?
Dover does not sell remainders. Our books are extremely well priced, and sell through with very few exceptions.
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| What can I do if I can’t make it to a trade show
Sometimes, you just can’t make it to a show. We understand, because sometimes, neither can we! That’s why we’re creating Virtual Trade Show Booths for every show we attend (and a few we don’t). These Virtual Booths offer all the benefits of visiting us in person—including the show special—right on your desktop. But they’re only available to stores that participate in our SalesPartner program, so be sure to sign-up today.
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| Are there any special requirements for placing an order at a trade show?
No, there are no special requirements. You can even place a trade show order if you are not an established account. We will provide you with the proper materials to get set up, either right there at the show or by fax or email to your store or office.
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| Which books will Dover’s promote to consumers (and when)?
Dover books are always announced to resellers well in advance of our consumer promotions so that you have a chance to stock up before consumers hear about them. There are two primary ways that we promote our books to consumers—and your store can benefit from each one of them.
First, we mail millions of targeted catalogs to consumers. These catalogs do more than create awareness, they cause consumers to go into stores like yours and buy Dover books. By staying abreast of our catalog promotions you can easily tell which books we’ll be promoting and which types of customers we’ll be creating demand among. If you join our SalesPartner program we’ll make sure that you hear about the catalog mailings that will be important to your store.
Second, millions of consumers visit our website annually. The most popular feature at our site is our Online Store Locator. It allows consumers to enter their zip codes and see a list of Dover resellers in their area. They can click to read a description of your store, the types of products you carry and even get a map right to your front door. You can add your store to this program for free as part of our SalesPartner program.
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| Can Dover help me get New Customers?
Yes. Please visit our SalesPartner area to learn how we can help your store get new customers, more sales and bigger margins.
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